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Each one is different, each story comes from people of all walks of life, all ages, genders, and life experiences. It is the stories of these entrepreneurs that Rachel wants to impart to you. She decided to focus on entrepreneurs who created their business in the past decade in the age of social media, Whole Foods, artisanal products, food trucks, blogs, and gluten-free food. Soon, Rachel was sharing the advice she picked up over the years, and thus, a book was born. Throughout her career, Rachel met hundreds of food founders, each discussing various challenges and lessons learned from starting their business. As she gave friends a new cheese to try, she’d then spend the next twenty minutes carefully detailing the story of the woman who left her corporate job to raise goats and make chèvre.
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Her job as a food editor for popular magazines like The Oprah Magazine and Reader’s Digest introduced her to a world full of food entrepreneurs, and while the various foods she tried were enticing and delicious, she found herself drawn to the stories of each entrepreneur.
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As you read, you’ll discover the difficulties of selling fresh-food products, how to create buzz around your product, and why simplicity is key.Īuthor Rachel Hofstetter considers herself a food entrepreneur groupie. You’ll learn just what it takes to take your ideas out of the kitchen and into the ever-growing food market. Through stories from successful food entrepreneurs, you’ll learn about the real-world, personal experiences from nationally known companies like Popchips, Hint Water, Kopali Organics, Justin’s Nut Butters, and more.
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Well, Cooking Up a Business is a guide for aspiring entrepreneurs everywhere who wish to embark on the exciting journey of becoming a professional foodie.
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Opened as Macro Computer Solutions, Incorporated in 1987, it expanded its service offerings in 1993 to become one of the area’s first commercial internet service providers. Among its customers was the Chicago Public Library, which relied on MCSNet for both internet access and web hosting. In 1997 he led a coalition of ISPs in setting up the Enhanced Domain Name System, a short-lived alternative DNS root which allowed registrants to add their own generic top-level domains. Denninger continued to run MCSNet until August 1998, when he sold it to Winstar Communications for an undisclosed amount. For his efforts, the Chicago Sun-Times dubbed him one of “the movers and shakers who brought Chicago into the Internet Age”. After the sale of MCSNet, he moved to Florida, where he began to devote more time to stock trading and political activism.Lessons From Food Lovers Who Turned Their Passion into a Career - and How You Can, TooĪre you obsessed with tv shows like Masterchef, Iron Chef, and Hell’s Kitchen? Do you wish you could follow in their footsteps and cook up your own food business? If you find you have a passion for food and want to create your own business out of it, you might have no idea where to start. Karl Denninger is an American technology businessman, finance blogger, and political activist, sometimes referred to as a founding member of the Tea Party movement.ĭenninger was the founder and CEO of MCSNet in Chicago. Unless a rant from the Chief spills into Kevin’s segment (not an unusual occurrence), he will highlight some of those sports related business issues but be advised that those highlights usually come with an opinion. All businesses have their intrigue, but the inner workings of sports organizations find their way into the public domain frequently. His segment emphasizes what happens off the field as much as what happens on the field. Kevin O’Neill is our Wednesday and Friday morning sports guy.
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